Description

Ted originally wrote Building a Purposeful Business in 1997 and has recently updated it for today’s changing market. The principles and concepts remain irrefutable but the way business is done today has changed dramatically. Ted’s personal stories of his own mistakes and challenges personalizes the book uniquely. The reader is drawn into his business and personal life as he shares actual events. Starting with the idea that a young entrepreneur must see things entirely different as when he previously worked for someone else or if he/she is coming from the corporate world generally. He sets out the potential pitfalls one may easily fall prey to and brings balance to those pitfalls in a brief summary. In this edition Ted provides two business products and opportunities one might consider who is interested in starting his/her on business with a focus on online marketing of digital products. He researched these and operates each himself now in his more relaxed retirement mode.